- Enterprise-Wide CRM
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ActionWare for Enterprise-Wide
Carolan, Vice President
wouldnt be where we are today without
ActionWare. The stability, flexibility and evolution
of ActionWare has enabled us to
respond in a timely and cost effective manner to the
ever changing needs of the
business --- it is a major contributor
to our business 1-800-CAR CLUB success."
world strives for greater customer service and a better way
to reach qualified leads. Building and maintaining a lasting
relationship through the entire customer lifecycle is a
number one concern. But achieving these goals requires more
than just a dedicated sales staff. All who deal with
the customer must be totally aware of the current account
status, prime concerns and most recent interactions, ensuring
that the customer is treated consistently well by the entire
ActionWare Enterprise-Wide Customer Relationship
Management provides an
environment for the user that supports this total customer
concept. From lead identification, through the sales process
to final contract, and from first order to major account
status - ActionWare keeps track of the customer in a single
database, with separate or combined views as needed.
This powerful single view of your customer makes it possible to
work with the account from any level in the organization. And
to be consistent in what is said to anyone from that account,
giving everyone in your organization the ability to "Speak With
One Voice, Think With One Mind".
IS YOUR CUSTOMER?
traditional "customer" no longer exists - everyone in the
organization has "customers" that needs the service or product.
Everyone you do business with
depends upon their relationship with you.
possible for everybody in every department to work together
as a team - marketing, selling and supporting the customer.
Less effort will be wasted. Less time will be spent
understanding what the account status is and why, allowing
more time to be spent servicing customer needs, growing
existing accounts and closing new accounts.
for Enterprise-wide CRM
ActionWare standard functions
support the everyday power user as well as those who use it
"every-so-often" to look up customer information:
Intuitive commands make
ActionWare easy to learn, easy to use, and easy to
ActionWare provides a
one-stop database for customers and prospects
combining both account data and activity history.
database is set up to reflect your business profile
and sales cycle.
Quick search options find
a person or company fast.
Easy text entry captures
the representatives notes about the account or
about the call.
The ActionWare Activity
Manager captures a record of what action the employee
is taking as it is done, making performance
measurement and analysis of day-to-day business
processes much easier. Users are prompted for the
next action after every phone call to make sure the
next step happens.
ActionWare filters help
users focus on a specific group of accounts: by
territory, by product, by lead source, by forecast
status, etc. Filters are also used to select contacts
for call campaigns or mass mailings.
Group productivity tools
such as standard letters, links to faxing and e-mail,
easy-entry notes and automatic activities make it
easier to respond to customer and prospect
requirements as a team.
Standard and ad hoc
reporting is available via Query/400 or one of the PC
linkage products (RUMBA/Showcase) along with PC-based
report tools such as Excel.
ActionWare provides an
information and business commitment clearinghouse to
better service your customers and to win more
For more information
on Enterprise-wide Customer Relationship Management, request
the White Paper Better Ways to
Manage Customer Relationships & Share Knowledge (online or give us a call).
For more information,
please fill out an inquiry
or contact us with your questions.